Wednesday, June 19, 2013

Legal and Regulatory Forces

Prominent legal and regulatory forces concerning the social media marketing of duke would be the recognition of Consumer product legislation. Any current news of laws concerning health care should be included in the E-Newsletter. By doing this Duke will further acknowledge their willingness to protect and educate their patients so that they are ensured fairly priced and safe services. With current societal concerns about the laws controlling health care it is essential to include information about how Duke is working to keep up and adjust their services in coordination with the changing legal concerns in order to provide quality services at the fairest price. This will not only maintain the trust of loyal patients but also appeal to new patients as well. It is important that Duke provide the upmost stability for its patients. Information concerning the Consumer Product safety Commission and the FDA would be applicable for Duke’s E-newsletter. It is not necessary to include a surplus of information on the newsletter; however, one or two links to articles concerning legal topics should be published at least twice a month to keep patients up to date.

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